Bad Apple Hair becomes latest salon partner for Henkel Beauty Care Professional

Multi award-winning salon group, Bad Apple Hair, led by Managing Director Gavin Mills, has joined the Schwarzkopf Professional family.

Bad Apple Hair started in Birmingham in 2006 and now have eight salons across the West Midlands with two locations in Birmingham and additional salons in Walsall, Solihull, Wolverhampton, Lichfield, Stafford and Stratford-Upon-Avon.

The salon group has also partnered with Topshop and has a fully functioning salon in Topshop’s Birmingham Bullring store, where they provide cut, colour and styling appointments – and will now retail Schwarzkopf Professional products. This partnership is set to grow, with ten more Topshop and Bad Apple Hair salons set to launch including in Manchester, Liverpool and Lakeside later this year.

The award-winning independent salon group have made a name for themselves not just as a dynamic and aspirational presence on the high street, but across all aspects of the hairdressing industry. Their academy provides full training to future hairdressing talent, while their photographic work is acclaimed throughout the industry.

Managing Director Gavin Mills says “We are hugely excited to join the Schwarzkopf Professional family. As a salon group we are continually looking at ways we can expand, evolve and drive the business forward, and this affiliation will play a key role in allowing us to facilitate this.”

Bad Apple Hair will be taking a full range selection across the colour, care and styling products from Henkel Beauty Care Professional. Julian Crane, General Manager, UK & Ireland Henkel Beauty Care Professional says “Together, the Bad Apple Hair group bring aspirational imagery, beautiful client results and dynamic education to Schwarzkopf Professional and we are excited to support and grow with them over the coming months and years.”